Founded in 1999 and with headquarter in the core of China Dairy Capital Shengle Economic Zone in Helingeer County of Huhhot, Inner Mongolia Mengniu Dairy (Group) Co., Ltd. (Mengniu Group) has a total asset of RMB 8 billion and 30,000 employees, and the production capacity of dairy products reaches 5 million metric tons per year.

　So far Mengniu Group has established over 20 production bases including Helin base in 15 provinces of China and owned 5 major series of products which are liquid milk, yogurt, ice cream, dry milk and cheese in which are incorporated over 200 categories. Mengniu's products cover all Chinese market and are exported to overseas market such as America , Canada , Mongolia Republic , Hong Kong , Macao and other Southeast Asian countries.

　Targeting to the corporate positioning of building a dairy production and service enterprise who commits to the health of mankind, Mengniu Group has created the miraculous rapid development that draws the worldwide attention in a short period of 9 years. By the end of 2007, the sales revenue had reached RMB 21 .3 billion with a CAGR of 121% which made Mengniu the first dairy company that exceeded RMB 20 billion sales revenue in China; the profit and tax payment of Mengniu had reached RMB 1.087 billion and RMB 1.035 billion with the CAGR of 159% and 138% respectively; the market share of main products had surpassed 35%; the sales of UHT milk had ranked No. 1 in the world and that of liquid milk, yogurt and ice cream No .1 in China; the export volume and the number of regions exported to also had ranked No .1 in China.

　According to the statistics of The 1 st Annual Competitiveness of Top 500 Large Corporations of China released by National Bureau of Statistics of China in September of 2006, Mengniu ranked 11 among the rivals. The 1 st Annual Charts of Top 500 Brands of Asia in 2006 showed that Mengniu ranked No.3 among the dairy enterprises in Asia (the No.1 and No.2 are all Japanese Companies). The latest data from 2007 Top 500 Enterprises of China shows that Mengniu ranked No.237, which was promoted 50 seats up to the top compared to that of the previous year.

　As a key national leading enterprise in agricultural industrialization, Mengniu Group has established more than 4000 milk collection depots at marginal sites around each production base nationwide. Mengniu also has contract relations with 3 million dairy farmer households, and the volume of fresh milk collection and milk payment to the farmers amounts to 10 million metric tons and RMB 20 billion respectively. Now the volume of milk collection has firstly broken through 10,000 metric tons per day among the industry, whom has been vividly honored as the biggest employment creation company since China 's Western Development started.

　Over 9 years, guided by the principle of independent development, strengthening synergy, developing competitive products and predominating the high technology, Mengniu Group has invested over RMB 100 million on research and development by which Mengniu could set out on a distinctive road of independent innovation. Mengniu has applied for and been approved 330 brand registrations in and out of China and 615 national patents (including 63 invention patents, 12 utility model patents and 540 product design patents). What's more, Mengniu has constructed the first dairy bio-technology platform in China; launched two premier brand Milk Supreme and Milk Deluxe; independently developed the world's first OMP milk which can not only help intake calcium but also maintain it; tackled 3 world-level technical difficulties to create an innovative fruit milk drink Zhenguoli; collaboratively developed LABS probiotics fitted for Chinese and premier infant formula; founded the globally advanced dairy research and development center; mastered the world leading Sex-Control Technology of cows with 93% accuracy and full independent intellectual rights, which played a decisive role in upgrading the breed structure of dairy cows in China.

　In March of 2006, Mengniu Group gained the honorary appellation of The Most Creative Enterprise of China, which made Mengniu the only food product maker to win this glorious title. Relying on the overwhelming advantage in technology, brand, quality and processing compared to competitors, Mengniu's premier product Milk Deluxe finally won the Award of IDF New Product Development at the 27 th Word Dairy Congress held in October of 2006, which realized a breakthrough from zero on international highest award record in China 's dairy history. The breakthrough wins honor for the nation and adds glory to the Dairy Capital of China.

　While maintaining the rapid development, Mengniu Group has also been actively devoting himself in public welfare undertakings. In 2003, Mengniu Group took the lead to donate money and milk to fight against SARS and the total value of which are worth of RMB 12 million; in 2004, Mengniu Group donated milk worth of RMB 30 million to nationwide teachers; in 2005, Mengniu financed RMB 10 million to jointly fund the Huhhot Dairy Cow Risk Foundation; in 2006, in order to respond to Premier Wen Jiabao's call, Mengniu Group took the initiative to donate milk worth of RMB 110 million to pupils from 500 primary schools in poverty-stricken areas for one year, and the total number of benefited students amounts to 60,000; in 2007, Mengniu Group chose extra more 500 primary schools to launch the donation; in 2008, Mengniu Group took the initiative to generously donate RMB 10 million and RMB 12 million to the frozen attacked area in the south and earthquake stricken area in Sichuan Province respectively. Moreover, Mr. Niu Gensheng, the chairman of board of directors, even donated all his personal stock shares to establish Laoniu Foundation which aims at developing various public welfare undertakings. Furthermore, Mengniu Group led the way to make joint efforts with 7 organizations such as Dairy Association of China, China Education Development Foundation, State Office of School Milk, Public Nutrition Development Center and the Economic Department of People's Daily to launch The China Milk Action in the theme of 500 Grams Milk Each Day Helps Strengthen the Nation. Joint with Training Bureau of General Administration of Sport of China, NBA Cares, Lenovo, Microsoft, Sina.com, Vanguard, Carrefour and Tetra Pak China, Mengniu Group initiated the China Milk Love Action which helps to renew the concept of milk drinking and strengthen the constitution for Chinese people.

　Meanwhile, Mengniu Group also actively contributes to the cause of environmental protection and circular economy. The total investment on environmental protection has outstripped RMB 400 million, and all processed sewage from production meets the first grade state effluent standard. The sewage processing capacity reaches 15 million tons per year and the reduction of chemical oxygen demand exceeds 38,000 tons and by which all recycled water is reutilized. The concept of circular economy is introduced to the construction of large scale dairy farms. Methane power generation project effectively resolves the problem of pollution from large amount of manure, which not only achieves social and economic benefits, but also set a positive model and example for the construction of China 's large dairy farms.