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The company was first sponsored by natural individuals in July, 1999.

Within a short period of 6 years, the sales income of its main business has amounted from the No. 1116 to No. 2 in the list of its kind, during which, the sales volume of UHT milk list at No .1 in the world, the sales volumes of both liquid milk and ice cream list at No. 1 in China .

 

 

During these 6 years, spurred by Meng Niu Dairy, more than 800,000 of milk cows have been newly raced in Inner Mongolia and its surrounding areas, with millions of farmers involved into its business chain. In 2004, its total sales income got 7.2 billions RMB; an annual collection capacity of more than 1.5 millions of tons of milk with a total payment of 3 billions RMB to the farmers made it the first leading dairy promoter of the agriculture industrialization in China .

Meng Niu Dairy has currently set up more than 20 production bases over 15 provinces throughout China , with its products covering everywhere except for Tai Wan district and exported to Southeast Asia , Mongolia and Saipan in America , which makes it the largest milk exporter in China . It has developed more than 100 kinds of different products with different series including liquid milk, ice cream, milk powder, milk tablet and so on.
Mengniu product is the Designated Dairy Product of Chinese Cosmonaut
Mengniu product is the Designated Athlete Product of General Administration of Sport
Mengniu liquid milk ranks the No. 1 in survey of “Consumer General Satisfaction” with similar product
Mengniu milk was honored The best new product of 2003 in Hong Kong Supermarket, the only prize of Mainland brand.
Mengniu is the first privately-operated enterprise attending APEC
Mengniu is the first donation enterprise in SARS, with a total donation of 12 million Yuan.
Mengniu takes agriculture promoting as the enterprise mission, forms a fatal union with millions of farmers, this leads Mengniu the biggest “Job Creator” since the West Development
Mengniu is the model enterprise of learning “Three representatives” in News Broadcast.
Mengniu is the advanced enterprise of ideologies and politics recommended by Chinese Central Propaganda Department
Mengniu factory is the first example in China being listed as the Global Model Factory of Sweden TetraPak
Mengniu proposed the idea of create Hohhot “Chinese milk center”, integrated enterprise brand with regional brand management
“Steam heating workshop of milk truck” originated by Mengniu ensures the milk sanitary condition
Mengniu is the biggest direct investment of Morgan Stanley in Asian area.
Mengniu is the only Public Company abroad among Chinese dairy enterprises
Mengniu --- Mengniu dairy become the designated product of Chinese...

Strictly selected, tested and verified by Chinese manned spaceflight mission department in 2003, Mengniu was authenticated meets the special requirement of cosmonauts.

With more than 8 pages of prescription, cosmonauts' special food has its absolute choosing criteria. Carefully inspected by Chinese manned spaceflight mission department from market to factory and from factory to pasture, Mengniu was recognized reach the cosmonaut standard by several times of physical, chemical and microbiological examination.

Mengniu product became the Designated Athlete Product of General Administration of Sport again in 2004

Mengniu --- Go public on Stock Exchange of Hong Kong
Mengniu officially went on the main market of Stock Exchange of Hong Kong (shares code 2319 HK) on June 10th, 2004, became the first Mainland dairy public company in Hong Kong. Company IPO had achieved great success, issued in 3.925 HK dollars per share with 19 times of price-earnings (P/E) ratio. There was an increase of 24.2% on the public day, the daily exchange reached 1.691 trillion HK dollars.